U.S. Bancorp’s Plans to Remove Friction from Mobile Banking
The $354 billion-asset U.S. Bancorp hopes that its new mobile photo bill pay technology will take away some of the tedium of manually entering in payment details. In so doing, the bank hopes to acquire new customers and make it easier for customers to pay their bills on time. Niti Badarinath, senior vice president and head of mobile banking and strategy at the Minneapolis bank, said that in the three weeks since U.S. Bank launched the service, it has seen rapid adoption of customers adding new billers.
From “U.S. Bancorp’s Plans to Remove Friction from Mobile Banking”
American Banker (04/01/13) Crosman, Penny